Media Literacy in Higher Education Environments
A book edited by Jayne Cubbage (Bowie State University) Email: jcubbage@bowiesate.edu or drjcubbage@gmail.com
Introduction
In the 21st century the demand for media education remains high. Yet, many mass communication and media programs lack meaningful and targeted media literacy courses. Such low implementation levels have a direct impact on student engagement and media workforce readiness. While many schools are in the process of revamping mass communication and media studies programs to meet the unfettered demand of high media consumption levels, media literacy remains conspicuously absent from the redesign process. This publication will address the increasing need to reexamine the current path for journalism and mass communication education in the 21st century as well as the imperative to add full scale media literacy programs to existing curricula in higher education.
Objective of the Book
This book aims to provide additional perspective and discussion to the existing discourse and body of literature on media literacy and the many ways it may be implemented in the college and university curriculum. It will be written for educators and professionals alike who want to gain better understanding of the topic of media literacy and its role in teaching relevant and effective journalism and mass communication in the 21st century.
Target Audience
The target audience of this book will be composed of journalism and mass communication educators, journalists, undergraduate students who seek to gain greater understanding of the concept of media literacy, its place in the university curriculum and its role in society. More specifically, the book will provide insights to graduate students seeking to enter the educational profession as mass communication educators, existing media and cultural studies professors, university administrators and governing officials as well as media policy makers and accrediting bodies for journalism and mass communication education.
Recommended topics include, but are not limited to, the following:
- Media Literacy
- Higher Education
- Mass Communication
- Mass Media
- Media Education
Teaching Methods
- Teaching Pedagogy
- Faculty Development
- College and University Curriculum
- University Administration
- Mass Communication Theory
- Journalism
- Media Usage
Submission Procedure
Researchers and practitioners are invited to submit on or before January 30, 2017, a chapter proposal of 1,000 to 2,000 words clearly explaining the mission and concerns of his or her proposed chapter. Authors will be notified by February 15, 2017 about the status of their proposals and sent chapter guidelines. Full chapters are expected to be submitted by May 30, 2017, and all interested authors must consult the guidelines for manuscript submissions at http://www.igi-global.com/publish/contributor-resources/before-you-write/ prior to submission. All submitted chapters will be reviewed on a double-blind review basis. Contributors may also be requested to serve as reviewers for this project.
Note: There are no submission or acceptance fees for manuscripts submitted to this book publication, Media Literacy in Higher Education Environments. All manuscripts are accepted based on a double-blind peer review editorial process.
All proposals should be submitted through the E-Editorial DiscoveryTM online submission manager.
Publisher
This book is scheduled to be published by IGI Global (formerly Idea Group Inc.), an international academic publisher of the “Information Science Reference” (formerly Idea Group Reference), “Medical Information Science Reference,” “Business Science Reference,” and “Engineering Science Reference” imprints. IGI Global specializes in publishing reference books, scholarly journals, and electronic databases featuring academic research on a variety of innovative topic areas including, but not limited to, education, social science, medicine and healthcare, business and management, information science and technology, engineering, public administration, library and information science, media and communication studies, and environmental science. For additional information regarding the publisher, please visit www.igi-global.com. This publication is anticipated to be released in 2018.
Important Dates
January 30, 2017: Proposal Submission Deadline
February 15, 2017: Notification of Acceptance
May 30, 2017: Full Chapter Submission
July 30, 2017: Review Results Returned
August 15, 2017: Final Acceptance Notification
September 30, 2015: Final Chapter Submission
Please visit http://www.igi-global.com/publish/call-for-papers/call-details/2496
for more details regarding this publication and to submit your work. You can also find detailed manuscript formatting and submission guidelines at http://www.igi-global.com/publish/contributor-resources/before-you-write/.
Inquiries can be forwarded to:
Jayne Cubbage
Bowie State University
drjcubbage@gmail.com or jcubbage@bowiestate.edu
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