Flusser: "First-degree imagination produces images that represent the concrete world. To decipher such images is to discover in them what they represent...
"Discursive reason produces texts that explicate the concrete world. To decipher such texts is to discover in them the problem that they explicate.
"In both cases, they are the signifier (first degree images and texts) and the world is the signified.
"However, this semantic analysis no longer applies to second-degree images. They are projections onto the causaland absurd vacuity once called "world and mind" and their aim is to confer meanings to the absurd. They do not represent: they model. To decipher them is to discover in them the meaning intended. This deciphering does not seek the tip of the arrow of meaning, but the bow that propels the arrow: the intention behind the images. The new imagination is intentional; it proposes, it does not represent." (Into Immaterial Culture 52)
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