Flusser:  "The image/text dialectic manifests itself as a struggle between discursive reason and irrationality.  Texts are articulations of rationality, in the sense that 'reason' means the piercing of the mind into clear and distinct rations.  Images, in turn, are articulations of the imagination, in the sense that 'to imagine' means to incorporate something into the mind's vision" (Into Immaterial Culture 21).